Come visit me on my home page

In this video, the discussion of news media and how it must adapt and change gives some good ideas about how to get more users to a Web site. A few weeks ago I was sent on an assignment to learn about invasive weeds. We took this quiz about invasive species, both plant and animal, and one question was about a Midwestern invader, the Asian Carp. The real threat of the carp is that boat motors bother them and they jump out of the water and hit people (besides gobbling up every bit of food on the food chain and starving out native species). I thought it was a joke question.

So I go on YouTube to see a video of these creatures, and sure enough there are plenty. The first one to pop up? From the Des Moines Register. It was crude, didn't have much to it really, it essentially just showed a bunch of fish jumping and I moved on to another video to hear people discuss them and their habits. But the point is, that video wasn't on the newspaper's home site. It was out there, advertising the newspaper, on a very popular and well visited site, mingling with the people.



What a great idea. When I want to see video of something I never think to check the local paper's site first, I look on YouTube. The chances that the video I am looking for is there are much greater than those of the newspaper's Web site alone.

Oh, and I don't think there's anything about this particular video that I couldn't do. It's just a couple of cuts and splices along with a few labels for the people's names.